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Articles on:Budget
Budget logic and limits

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  • Orientation
  • Access & Visibility
  • Budget
  • Campaign Creation
  • Creative related
  • Flow related
  • Reimbursement
  • Social Media Posting
  • Boundary questions
  • Why does my available budget change after booking?
    Because the booked campaign amount is reserved. Until the campaign is marked as reimbursed, that amount cannot be used for other campaigns. How budget reservation works When you book a campaign: the planned amount is reserved from your available budget the reserved amount is temporarily locked it is excluded from what you can spend on new campaigns This reservation remains active throughout the campaign and reimbursement process. When the budget becomes availableFew readers
  • What happens if my payment method fails?
    If your payment method fails, the system will retry the charge several times. If the charge still cannot be completed, the ongoing campaign will be paused. How this works The platform attempts to charge the linked payment method automatically If the charge fails: the system retries the payment multiple times If all retries fail: the online campaign is paused spending is stopped to prevent further charges What you should do If your campaign is pausedFew readers
  • Does rejected reimbursement release budget?
    Yes. If a reimbursement is rejected, the reserved budget is released and becomes available again. How this works When a campaign is booked, its amount is reserved If the reimbursement request is rejected: the reserved budget is freed the amount returns to your available balance You can then use this budget for other campaigns. Important to know Budget release happens automatically No manual action is required Released budget can be reused iFew readers
  • Why is budget reserved before approval?
    Budget is reserved to prevent the same amount from being used in multiple campaigns. How budget reservation works When a campaign is booked: the campaign amount is reserved immediately reserved budget cannot be used for other campaigns the remaining balance is still available to spend This ensures budget is not overspent. What you can still do Even with reserved budget: you can create and book other campaigns you can use the remaining available balance only theFew readers
  • Is this budget monthly or annual?
    It depends on how the budget is configured by the brand. Each budget has a start date and an end date, which define how long it is valid. How budget duration works Budgets are not always monthly or annual by default. A budget can be: monthly quarterly annual or valid for a custom period The duration is defined when the budget is created. How to check your budget period Go to My Budget Select a brand Check the start date and end date shown for eachFew readers
  • What happens if I exceed my budget?
    You can still create and book campaigns even if you exceed your available budget, but reimbursement will not be created and no reimbursement will be paid for the amount over budget. How this works in practice If your campaign cost exceeds your available budget: ✅ You can book and run the campaign in the platform ❌ No reimbursement request will be created for the over-budget amount ❌ The brand will not reimburse costs beyond your allocated budget This applies especially toPopular
  • Why is part of my budget reserved?
    Part of your budget is reserved because it is already linked to campaigns that are in progress, pending approval, or not yet completed. Reserved budget cannot be used for new campaigns. What “reserved” means Reserved budget is money that: is already requested by a campaign is pending approval is tied to an active or ongoing campaign is waiting for reimbursement processing Even though it is not yet reimbursed, it is no longer available to spend again. When reservedFew readers
  • When does unused budget expire?
    Unused budget expires when the budget’s end date is reached. Each budget has a defined start date and end date, and it can only be used within that period. How budget expiration works Budgets are valid only within their configured date range Once the end date passes, any unused amount expires Expired budget cannot be used for new campaigns Expired budget cannot be reimbursed Important to know Budget expiration dates are set by the brand ExpiredFew readers
  • How much budget do I have left?
    Your remaining budget is shown in My Budget under the Remaining balance. This is the amount you can still use for new campaigns. How to check your remaining budget Open My Budget Select the brand you want to review Look at the Remaining amount in the budget summary Budgets are shown per brand and per budget type. What “Remaining” means Remaining = Total allocated budget − Used budget − Budget already requested or pending approval Only the remaininFew readers

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