> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://cockpit.help.localyzer.io/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Which channel should I choose?

Choose the channel based on **your campaign goal** and **what the selected template supports**.
Only channels that are **allowed for the template and brand** will be available to you.

### How to choose the right channel
Use this as a simple guide:
* **Online / Digital**
Best for:
    * quick launches
    * promotions and offers
    * driving traffic or leads
    * flexible budgets and timing
* **Social media**
Best for:
    * visibility and awareness
    * engaging local audiences
    * short-term promotions
* **Print / Offline (if available)**
Best for:
    * long-term visibility
    * local branding
    * campaigns with fixed dates
If a channel fits your campaign goal and is selectable, it is **allowed**.

### Why some channels may not be available
You may see fewer channel options because:
* the **template** supports only certain channels
* the **brand** has restricted specific channels

### Important to know
* Channel availability is **brand-specific**
* Not all templates work for all channels
* Choosing a channel does not guarantee reimbursement if budget rules are not met

### What if you’re unsure
If you’re not sure which channel to pick:
* Start with **Online / Digital**, or
* Choose the channel recommended by the template, or
* Check brand guidelines or contact support